Here’s a short interview with Helen to give you some more information about her work and experience:
1. How did you find yourself working in the world of art licensing?
After graduating in 2006 with a BA (Hons) in Textile and Surface design I was quickly offered a full time design job at Hallmark cards after winning a cash prize and a two week placement. Although I loved my time there and was a very valuable invite to how the industry works, I could never see myself working a standard 9-5. At the same time I was also a full time design job for a company in the U.S to which I started to freelance for as it was such a big decision to move stateside! I was very new to the world of freelance but enjoyed the freedom of choosing when I could work and did this around a full time job!
I do enjoy being creative in all ways and enjoy making things with my hands which lead me into my other business “under the Ivy” where I create faerie wing jewellery as I am very inspired by the magical unknown and is a wonderful outlet from the fast pace of a commercial environment in greeting card design
I am inspired by so many different things such as nature, vintage textiles and tea cups! I love looking through Pinterest and Instagram as there are so many talented artists and designers. I do have a weak spot for stationary and love looking through Paperchase and flea markets.
2. Describe your work space, do you have a mascot or a favourite pen?
I have a wonderful work space which has been purpose built by my partner. Our two cats Tigger and Fudge also enjoy my desk and often take up residence, especially when I am trying to work!
3. Do you have a ritual before you start your creative work?
After the kids have been dropped off to school I like to come home pop the kettle on ready to make a nice cup of tea to start my day and sharpen my pencils
4. What is a typical day like when you are creating?
My day generally consists of answering emails and researching ideas and themes that I will be using as a starting point for my designs. I then move onto drawing and painting and once finished it is scanned into my computer and worked on further to produce the final design. Along with my freelance work I also many jewellery and costume pieces.
5. What has been the proudest moment in your art career?
My proudest moment was when i saw one of my Eiffel tower designs on a set of note cards that I did for Papyrus and it had my name on the back. I still love seeing my designs in the shops as it never grows old!
6. Who would be your dream customer to see your work in?
I love Paperchase and would LOVE to create a whole range of stationary for them from notes books to stickers!
7. How would you like to develop your work in the future?
Yes, I love the opportunities that are available within licensing as your work could be on children’s bedding, wall art to stationary and tea cups. I would love to see my designs on a whole range of different products as it keeps things fresh and interesting